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Copywriting, Internet Advertising And Business Success Blog By Copywriter, Stephen Dean

We’re Moving To CopywritingDean.com

Posted By Stephen Dean on March 8th, 2009

I’m changing my domain name for this blog. You can find new posts here: http://www.copywritingdean.com

I decided Stephensblog.com wasn’t the best domain for my business. My name (Stephen) is kind of hard to spell. Many people spell it wrong. And it’s spelled differently than it sounds.

Ideally I’d move to StephenDean.com, but that domain is not available and likely not for sale. Apparently there’s a French artist with the same name as me who got it first. (I have emailed about it, but never got a response.)

So what to do…

CopywritingDean.com makes a lot of sense to me.

* It does have my last name in it “Dean.”
* It contains the keyword I’m targeting most.
* It kind of has a double meaning. Copywriting Dean, or Dean of Copywriting. You know?!
* And it better explains my site.

This site currently gets a lot of search engine traffic, and I don’t want to leave it all behind. So I’m going to keep it up for a while and see what I can do with the traffic.

Hopefully I’ll be able to build up links to http://www.copywritingdean.com quickly. If you already have me in your blogroll, I’d really appreciate it if you changed the URL to copywritingdean.com.

If you don’t have me in your blogroll, I’d really appreciate it if you added me :)

Again, thanks for reading everyone.

 

Stat Counters And Their Hidden Gold

Posted By Stephen Dean on December 10th, 2008

I’ve been watching my blogs web statistics lately. If you have a blog, I highly recommend doing that as well. Some things I’ve noticed…

1. This blog’s audience has grown every month since I started posting regularly in January.

2. There are a few topics my readers aren’t too interested in. I can tell, because when I post about them, my traffic stays about the same as if I hadn’t posted at all. If I didn’t know this, I could post this blog into the ground. But checking my stats lets me know to move on to something else, or… else!

3. My stats can tell me what keywords were used to find my blog in the search engines. This has helped me to discover which keywords I already rank well for, and which keywords I’m close to ranking well for. Some strategic posts can solidify my search engine ranking for those terms, and I get even more traffic.

4. Being ranked well for some keywords don’t help at all. For example, the keywords “Internet Advertising Copywriter” hasn’t gotten me a single hit, despite my ranking.

5. I’ve still got a lot of work to do :)

Most likely, your webhost has some sort of web statistics installed on your server already. Recently, my hosts stats program have become less reliable (along with a ton of other problems over the last 6 months). So I’ve started using www.statcounter.com. It’s free up to a point, but you need to upgrade if you’re getting more than 500 visitors. I’m going to see what the stats look like with the 500 visitors before I make my final decision.

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